History of the Concept and Image of Vampires - 807 Words

Vampires are known as mythical beings with white pale glittery skin that drain the essence of life known as blood. As unbelievable as it sounds they actually did exist centuries ago. They weren’t anything like the vampires we see in movies, shows, books, and video games today. A vampire or something analogous to it can be found in most culture and folklores going back to the beginning of time, but it is a mistake to think they have familiar attributes of Count Dracula. The term â€Å"vampire† appeared in literature since the 18th century. Vampires might be viewed as either blood-sucking creatures or sexy ones, but they represent much more than that. Vampires represent fear and contempt of people with different beliefs. There exists no clear†¦show more content†¦Dracula was an allegory on foreigners; representing the hated and feared foreigners. Bram Stoker got some of his ideas from historical sources and legends but most of the vampire traits he wrote of came from his own imagination. More specifically Count Dracula represents the nineteenth-century Englishmans hatred of and contempt for Eastern Europeans. At the time Stoker wrote Dracula many people worried that all the years Britain had spent colonizing and oppressing other cultures might have ticked some people off. People feared that the foreigner would invade and usurp the political power in England. â€Å"This was the being I was helping to transfer to London, where, perhaps, for centuries to come he might, amongst its teeming millions, satiate his lust for blood, and create a new and ever-widening circle of semi-demons to batten on the helpless. The very thought drove me mad† (Stoker). This quote represents how Dracula will soon take over England. Stoker makes a big point of describing Dracula as emphatically foreign. It is mentioned he has a thick accent and needs help negotiating through British cultural norms. Contrastingly, Edward Cullen is portrayed as a wealthy, fash ionable, sultry and well-to-do socialite. In short, Mr. Cullen is sought as the ideal gentleman who still emanates a mysterious foreign vibe designed to instill fear and hate, albeit in the green hue of envy and jealousy (Hardwicke). Although we as a society love to indulge in theShow MoreRelatedSemiotic Study of Vampires and Vampires Lore1678 Words   |  7 PagesMICA | Semiotic Study of Vampires and Vampire Lore | Individual Assignment for Semiotics | | | | Submitted by: Payel Basu Roll No: 113B A semiotic study of vampires and vampire lore, with an eye on the different cultural implications that arise through the ages. | ------------------------------------------------- A semiotic study of vampires and vampire lore. The field of semiotics exists because of the realization that society has a desire to create and produce signsRead MoreThe, A Strange Or Horrible Imaginary Creature873 Words   |  4 Pagesâ€Å"Definitions belong to the definers, not the defined.† -Toni Morrison. We, as humans, feel the need to label things. That label might be good or it might be bad. Regardless of whether it is good or bad, can it change? Throughout history, words have changed meanings. This happens when cultures meet or when a culture changes. The meaning of a word can even vary from place to place. What about connotations? Can a word still keep it’s meaning if how we perceive that meaning changes? The Merriam-WebsterRead MoreThe Vampire Evolution Of The Novel Vampire 1520 Words   |  7 PagesDalia Rebin Asti 12/11/14 HUM 102 The Vampire Evolution From all the way back to when the Romantic period started around the 18th century right up to today’s 21st century, vampires have completely evolved. They went from being heartless bloodthirsty killers to supernatural creatures that just want to live a normal life. From the beginning vampires have been night walkers that sleep throughout the day due to them being prone to sunburn, they’ve always had this peculiar yet charmingRead MoreCould Schizophrenia Be the Answer to the Mysterious Vampire Legend1671 Words   |  7 PagesCould Schizophrenia be the Answer to the Mysterious Vampire Legend? The vampire legend and many behaviors and experiences of schizophrenics seem to share many common traits. The traits that are most recognizable are fears of being enclosed, periods of semistarvation or complete starvation, which can be associated with periodic gorging, reversal of the day-night cycle, and a preoccupation with or dread of mirrors (Kayton 304). Though the term schizophrenia or demence precoce wasRead MoreRichard Matheson s I Am Legend 1154 Words   |  5 Pageshusband. Your average joe working a blue collar job in the 1950 s, facts of life that change for him once the plague took hold of humanity. He created a safe-guarded sanctuary for himself within his own home fortified by garlic and crosses from the vampires who dominated the fallen world outside. Solitude was his only companion. Society provided Neville with support, structure, morals, and a community. With the fall of society, Neville priorities had changed. He had changed. Whilst the novel appearsRead Mo reThe Gothic Genre Of Hell Hath No Fury Essay1681 Words   |  7 PagesIn this pre-rational, I will explore the Gothic genre in regards to its history, development, key elements that identify literature as Gothic, and authors that made this genre successful. Next, I will examine the themes and content of my chosen text Dracula and how it salsify the gothic literature criteria. I will also discuss a handful of recent adaptations based on Stoker’s Dracula; how varies interpretation flourished, as well as what I have learned from them. Finally, I will explain the developmentRead More Intertextual Exchange in Carmilla, Dracula and the Historian1639 Words   |  7 Pagesassistant to Doctor Hesselius, prefaces the story as correspondence of scholarly interest between the Doctor and an â€Å"intelligent lady† (Le Fanu 87). Subsequently, Le Fanu presents the second narrator, Laura. Relating her tale, Laura describes the vampire, Carmilla, as beautiful and with an alluring voice, capable of entrancing her. Repeatedly, Laura remarks that she is both attracted and repelled by the pretty Carmilla. Notwithstanding, Carmilla lavishes a lover’s affection upon Laura, at one pointRead MoreDracula As A Symbol Of Male Power1622 Words   |  7 Pageshis actions in order to identify Dracula either as a symbol of male power, or a threat. The points that will be discussed concern Dracula’s lineage and nobility as an embodiment of his male power and his control over women. On the other hand, the concept of the Count as a symbolism of what threatens male power will also be considered. Dracula’s foreign roots and traditions will be discussed; also the assumptions of the Count being homosexual and his transformation of women will be deliberated in orderRead MoreMosters Misunderstood: How Fear Creates the Moster Archetype in Myhology2105 Words   |  9 Pagesnoticeable ones are: the myth of vampires, especially Dracula, from Eastern Europe, the urban legends that surround homosexuals, and the stereotypes that society has about the Muslim religion. The Vampires: Fathers of Monster Myth One of the most interesting and misunderstood cultures is that of the Eastern Europeans and, most notably, the myths of the vampires. Vampire myth has its greatest hold among the West Slavs and the South Slavs (Willis 2006). The vampire was created for different reasonsRead MoreThe Notable Vampire is John William Polidori ´s Vampire561 Words   |  2 PagesOne of the most notable nineteenth century literary vampires is John William Polidori‘s vampire. Lord Ruthven– the man of mysterious past and one of the most charismatic and interesting nineteenth century vampires- is a Gothic villain that has been used by his creator (Polidori) as a social metaphor. How is that? It is worthy of note, as Christopher Frayling claims, that John William Polidori was the foremost nineteenth century authors whose penchant to blend together components of vampirism into

Why Professional Development Is So Important Essay

Brief introduction This article aims to discuss the importance of professional skills. The part a is macro-point to prove the starve for the development of professional skills in the global content, which contain analyzed the global current for demand of it on the social, economy, technology and even individual benefits. By using some theoretical and empirical evidence that had been researched by scholars, and also provide one to two examples. The second part is a reflection session for the author herself, to estimate her professional skills through teamwork in classes, societies and fieldworks and diagnose the performance of those works. Not only some literatures are used but also two test and questionnaire are assisted for analyze the†¦show more content†¦2 Discussion The answer is sure for the demand for professional skills. â€Å"Recent figures show that organizations are becoming increasingly diverse† (Eden, Michelle and Daniel, 2009). From a global business perspective, basically all the companies are focusing highly on the talents needing and training. â€Å"Investment in staffing infrastructure is a strong theme,† said from Stephanie (2012), he has mentioned that, according to High-performance Global Staffing: the transfer of labor insurance supplies and strategies, there was a reported that 93% of the responded companies surveyed believe that they will maintain or significantly increase their global workforces during the next three years. Specially in Asia, with the booming economy and the huge number of population, that companies are being forced to reconsider about how they will be able to grow under a fast speed, due to the lack of skilled people in nowadays (The Economist, 2007). However, the rapid development of high technology and economy in the world -- the training and provision of professional talents are far behind this high-speed development. In this case, increasing number of enterprise are willing to expand their business and hire a large number of talented people to ensure their dominant status and considerable profit. For example, the Cleantech companies are engaged in a race to develop theShow MoreRelatedWhat Important Information Can You Learn From Them?933 Words   |  4 PagesWhich two would be easy to implement in your school? What important information can you learn from them? The two professional development designs that would be easy to implement at my school is Partnerships and Shadowing Students. The professional development design, partnerships is easy to implement at my school and has proven to be a great tool that teachers use to improve their own understanding and increase student learning in the classroom. When teachers partner with local businesses or scientistsRead MoreDeveloping Positive Relationships with Our Young Essay1519 Words   |  7 PagesDevelop positive relationships with children and young people (CU1522) - 8: Explain why positive relationships with children and young people are important and how these are built and maintained? Positive relationships with children and young people are important because children will feel comfortable with the practitioners and can separate more easily from their parents. If the children feel secure and use to their surroundings, they are more likely to join in playtimes and learning activitiesRead MoreReflect an Improve on Professional Practice Essay1080 Words   |  5 PagesReflect and Improve on Professional Practice 1. Why is it important that we observe agency guidelines when we are examining issues of professional development? It is important to observe agency guidelines for a few reasons some of these are; -To ensure performance processes are consistent with organisations principles -To ensure there is a clear link between business plans and individual performance development -To ensure that the performance management process is not a negativeRead MoreProfessional Developments At The High School908 Words   |  4 PagesAssignment 9.1 I have been a part of many professional developments, some of which have provided a plethora of valuable information that I refer back to on a weekly basis, and other professional developments that have seemingly been provided for reasons that I do not understand. Most, I will admit, have been very useful. One of the most beneficial professional developments I had attended was one at the beginning of the school year, in which teachers congregated at the high school, simply becauseRead MoreThe Concept and Importance of Continuous Professional Development (Cpd)1724 Words   |  7 PagesThe concept and importance of continuous Professional Development (CPD) 1) Concept of CPD: CPD in other words known as Continuous Development, this is because the development of professional people increasing day by day and there is no end in 21st century. Due to Global competition the number of professionals increasing day by day, Clients is ever more aware of their rights and the levels of quality that they demand are continuously rising. Latest technology offers many advance and new methodsRead MoreThe Concept and Importance of Continuous Professional Development (Cpd)1732 Words   |  7 PagesThe concept and importance of continuous Professional Development (CPD) 1) Concept of CPD: CPD in other words known as Continuous Development, this is because the development of professional people increasing day by day and there is no end in 21st century. Due to Global competition the number of professionals increasing day by day, Clients is ever more aware of their rights and the levels of quality that they demand are continuously rising. Latest technology offers many advance and new methods ofRead MoreEssay on Unit 206 Help Improve Own and Team Practice909 Words   |  4 Pagesimprove on my own and team practice. Within this, I will be discussing why it is important to continue with my professional development and why team work is important in schools. I will also be describing why it is important to be respectful of the skills and expertise that others can bring to the team. A.c 2.2: Describe the importance of continuing professional development It is important to continue your professional development throughout your career or chosen profession, as this will help yourRead MoreNVQ 3 Unit 3021724 Words   |  7 PagesConclusion what else could we have done? Action Plan if it arose again what would we do? b) Why is reflective practice important? Ans. It is an important tool in practice-based professional learning settings. Individuals learn only from their own experience at professional work settings. Care workers improve the way of working by correcting mistakes and continue personal professional development .This is such an experience that can t be learned from any formal education or knowledge transferRead MoreExplain the main principles and purposes of a code of conduct and how they relate to and affect ethical issues as they apply to two roles in a specific profession.1557 Words   |  7 Pagesa code of conduct and how they relate to and affect ethical issues as they apply to two roles in a specific profession. The main purpose of a code of conduct is to ensure a professional is just that, a professional. When we think of a professional we think of somebody with a job that requires them to act in a professional and responsible manner. A code of conduct is developed to ensure that people in a specific profession all work towards the same guidelines. A code of conduct based around allRead MoreClassroom Management : Teachers And School Administration Essay1395 Words   |  6 PagesIntroduction Every year, new teachers step into a classroom in our school. As school administrators, we spend a lot of time on discipline problems occurred in new teachers’ classrooms. The intent of this professional development is to help teachers to create a positive classroom environment where rules, consequences, expectations, routines are clearly set by teachers. Beginning of each school year is somewhat hectic in terms of discipline incidents that affects new teacher performances as well as

Practice Critique HealthCare

Question: Discuss about the Practice Critique HealthCare. Answer: Introduction HealthCare is a dynamic sector. It is prone to lots of changes and challenges that need to be constantly addressed. This proves that health care is a true reflection of the society which is not static, but prone to lots of changes. When an individual makes a choice to join the healthcare profession, one expects to enjoy the benefits of it offers. However, this does not usually happen because of one or more challenges experienced by practitioners. This paper presents a candid and critical analysis of a reflection on high workloads; poor working environments; stress and burnouts; and poor pay and low status of the healthcare professionals. High Workloads One of the major challenges faced by the healthcare professionals is the high workloads. When one successfully completes training and gets privileged to be employed, one is expected to perform a wide range of roles. Although the roles and responsibilities performed depends on the specialty and job ranks, basically, practitioners are expected to handle patients and effectively address their needs. However, this has become a strenuous duty because many practitioners have been complaining of high workloads. A large number of employers have been overworking their staff (Eisele, Grohnert, Beausaert Segers 2013). A part from allocating them too many tasks, healthcare providers can be compelled to work for longer hours. Worse still, the practitioners can be given additional duties when called upon to attend to emergency cases. From my personal journal, I observed that the high workload of the clinical staff is a reality. On many occasions, I noted down that the healthcare providers are given so many duties to perform. For example, the nurses are expected to provide primary care services such as assessment, diagnosis, monitoring, and supervision of the patients progress. These are heavy tasks that require the nurses to be so active. The employers do not apply the principles of division of labor in the healthcare facilities (Bates, et al 2013). Although each practitioner should be assigned one single task to perform, this does not happen. Instead, practitioners are expected to be all-round professionals who can be called upon to perform different kinds of responsibilities. The other observation I made is that the healthcare providers are given a heavy workload by forcing them to work for longer hours. I was surprised to realize that the employer does not care about the welfare of the practitioners. Although the government has set standards to be followed, the employers always flout such regulations because it does not serve their interests. As a result of this, employees are instructed to report in time, stay longer at the facilities and handover their duties only after exploiting their full potential (Donato Segal 2013). Personally, I have been a victim of this practice because it has affected me several times. One day, after completing my duties, I was instructed to extend my stay at the hospital so as to replace my colleague had not reported to duty because of family commitments. Although I complied, I felt that it was an unfair thing to be done to me. Indeed, this is a valid observation because it depicts a true picture of the healthcare sector. The overloading of healthcare personnel is a persistent practice that has been in existent for quite a long time. From my experience, the practice owed its origin to a number of reasons. First, there are no enough healthcare professionals in most of the healthcare facilities. Many employees are overworked because of the understaffing of the healthcare facilities. This is exactly what is going on in my organization. Over the years, my employer has been accused of understaffing the organization (Eisele, Grohnert, Beausaert Segers 2013). There are a few personnel who cannot effectively discharge all the tasks. Besides, the practice of work overloads had been blamed on the laxity of the government and labor unions. Whereas the government has failed to come up with stringent policies, the trade unions have failed to efficiently advocate for the welfare of the healthcare personnel. Poor Work Environments The other challenge facing the healthcare personnel is poor working environments. One of the reasons why people prefer certain employers is the working environment. Ideally, a working environment should be a safe place that can appeal to and accommodate all the employees regardless of their diversities. A safe working environment is good for the employees and clients as well (Bates, et al 2013). However, many employers have not done a great job of establishing a good environment for the employees. From my daily recordings, I concluded that the issue of poor working environment is a reality in the healthcare sector. An objective observation of the organization enabled me to know how poor a workplace can be. I hold the view that my organization is has a poor working environment because it has poor infrastructure. When I looked at the buildings, I realized that they are old, dilapidated and unrepaired. The buildings do not have good windows because some of the window panes are broken. At the same time, the buildings are not properly painted as expected (Healy, Harrison Foster 2015). When it rains, the water filters on the patients and the practitioners serving them. I was surprised that my organization has got such kind of facilities. The toilets are not clean and safe for usage. Some of them are leaking and smelling. At the same time, the employees are not made comfortable because they do not have enough parking spaces. Worse still, I realized that the workplace is lacking occupational safety measures. Despite the poor state of the facilities, the management has not taken any measures to guarantee the safety of the employees in the organization. The work environment is not safe for the employees because there are so many cases of injuries suffered by the personnel and clients. This shows that the management has not come up with safety measures to protect the employees from any dangers that might be experienced in line of duty (Manzoor 2012). It means that the employer is not concerned about the welfare of the employees. Healthcare services should be offered in a safe environment. However, the presence of such facilities has made it quite difficult for the healthcare providers to effectively discharge their duties. It has demoralized the employees and made them to lose confidence in the management because of the feeling that the environment in which they operate is not conducive for them. Stress and Burnout The healthcare also faces a challenge of stress and burnout. Although it is a lucrative sector, many employees complain of high levels of stress that emanate from the tasks performed on daily basis. In the workplace, there are so many things that make employees to experience stress and burnout. For example, the amount of work done by the employees can make them to experience lots of stress. As human beings, the healthcare personnel should be provided with a good environment to operate. However, this does not always happen because many employers do not care much about the staff (Tuononen, Suominen Lammintakanen 2016). The employees can be subjected to long working hours, poor working conditions, and many other injustices that can make them to feel stressed. However, this is a bad tendency that has deprived the employees of the peace of mind that they always deserve. In my journal, I established that the employees in my organization are not protected from stress. A large number employee has been expressing their stressful experiences undergone when serving the organization. I found out that the high levels of stress amongst the employees are caused by the high workloads. The management has been piling too much pressure on the healthcare personnel to work so hard. However, the staff is not only expected to work hard, but to remain on duty for the longest time possible. After reporting for duty, the personnel are expected to remain in the office for at least 8 hours (Hayes, Douglas Bonner 2015). During this time, the employees are allocated numerous tasks that are suppose3d to be effectively attended to. For example, a single employee can be required to multitask and attend to more than one patient at ago. This is a very stannous task that causes lots of stress and fatigue to the employees. I recorded that the stressful experiences undergone by the employees is caused by the employer. The employer should be held accountable because it has failed to effectively discharge its role of safeguarding the welfare of the employees. For example, many employees feel stressed because of long working hours. This has been caused by the failure of the management to hire adequate staff for the organization. The management has been engaging in retrenchments and job cuts instead of hiring more employees to address the problem of understaffing (Shields, et al 2015). The problem of understaffing cannot be effectively resolved by employing part-time employees. Instead, the management should have enough full-time employees on whom it can rely at all times. Healthcare personnel like mental care providers should be provided with excellent working conditions so as to enable them discharge their duties stress-free. Poor and Low Status of Employees The healthcare professionals have been dealing with the problem of low and poor status in the workplace. It is disheartening for the healthcare providers to have such a feeling because it makes them to be demoralized in their career. As already hinted, health care is one of the most lucrative careers in the society. Therefore, when one makes a choice to pursue a career in health care, one looks forward to a brighter future. This implies that they should be given attractive remuneration packages, dignified, recognized by the employer, and respected by the society at large (Parker 2014). However, this does not always happen because the healthcare providers are not given the kind of treatment that they deserve. In the daily journal that I wrote throughout the semester, I discovered that the healthcare providers are actually enjoying a poor and low status in the workplace. Many at times, I recorded that the healthcare providers have been complaining of low pay. The employer has not been doing his work of providing the staff with the right amount of remuneration that they deserve. The workers have been getting low salaries, allowances, and benefits (Roslan, Manaf, Filzatun Azahadi 2014). The rates offered do not reflect the market rates because they are far much lower. When it comes to allowances, the employees do not get as much allowance as expected. Even when they are called upon to work overtime and attend to emergency cases, the personnel do not get commensurate allowances. The low status of the employees is seen in the way they are trained. If the healthcare providers were highly placed, they would be equipped with high training services to enable them acquire excellent skills to use in day-to-day operations. However, this does not happen because the employees are provided with little training that mainly covers the basic skills. Worse still; the employees are not given opportunities to advance their careers. In most cases, the employer does not promote the workers and deny them the support they need to advance their careers through further studies (OConnor, Borkowski Kemp 2015). There are no serious in-house trainings provided to the employees. In case any training is organized, it does not benefit the employees as expected because it only concentrates on basic, but not fundamental skills like leadership which can increase the chances of prosperity in the career. Conclusion In conclusion, healthcare sector is perceived to be a lucrative sector. Many people hold the view that health care is a lucrative sector, in which there are favorable working conditions, attractive remuneration packages, effective managerial system, incentives, enjoyable benefits, timely promotions, and career advancement opportunities. However, the journals proved otherwise. Many employees have found it challenging to perform their tasks. The issue of high workload, poor working environment, stresses, and low status has made life to be so difficult for the employees. All these should be addressed. References Bates, L. F., et al., 2013, Pediatric Dentists' Job Satisfaction: Results of a National Survey. Pediatric dentistry, 35(4), 343-350. Donato, R. Segal, L., 2013, Does Australia have the appropriate health reform agenda to close the gap in Indigenous health?. Australian Health Review, 37(2), pp.232-238. Eisele, L., Grohnert, T., Beausaert, S., Segers, M., 2013, Employee motivation for personal development plan effectiveness. European Journal of Training and Development, 37(6), 527-543. Healy, K., Harrison, G., Foster, M., 2015, Job satisfaction and workforce retention of newly qualified social work and community services workers: An Australian pilot study. Advances in Social Work and Welfare Education, 17(1), 8. Hayes, B., Douglas, C., Bonner, A. (2015). Work environment, job satisfaction, stress and burnout among haemodialysis nurses. Journal of nursing management, 23(5), 588-598. Manzoor, Q. A., 2012, Impact of employees motivation on organizational effectiveness. Business management and strategy, 3(1), 1. OConnor, S. J., Borkowski, N., Kemp, R., 2015, Employee motivation. Handbook of Healthcare Management, 255. Parker, S. K., 2014, Beyond motivation: Job and work design for development, health, ambidexterity, and more. Annual review of psychology, 65, 661-691. Roslan, J. M. G., Manaf, N. H. A., Filzatun, B. N., Azahadi, M. O., 2014, Turnover intention among public sector health workforce: is job satisfaction the issue?. The International Medical Journal of Malaysia, 13(1). Shields, J., et al., 2015, Managing Employee Performance Reward: Concepts, Practices, Strategies. Cambridge University Press. Tuononen, T., Suominen, A. L., Lammintakanen, J., 2016, Factors associated with staying or leaving a dentist leaders positiona qualitative study. BMC oral health, 16(1), 1.

Introduction to Romanticism (Edgeunity) Flashcard

Introduction to Romanticism (Edgeunity)

How to Write a Research Essay in Shakespeare Studies

How to Write a Research Essay in Shakespeare Studies William Shakespeare is considered a genius poet and playwright, not only in Great Britain but throughout the world. It is generally recognized that his works are a kind of encyclopedia of human relationships, they are like a mirror in which people, great and insignificant, are represented in their essence. This gives colossal opportunities for thinking, reflection, analysis, and application of the conclusions made in modern realities. That is why students so often receive the task to write an essay based on one of the works of Shakespeare. In this article, we will give practical recommendations and show examples of how to do this. Essay in Shakespeare Studies vs Any Other Essay Are There Any Differences As a general rule, writing an essay on Shakespeare has the same standard requirements as writing an essay on any other subject. You must also observe a clear structure, develop a thesis, back it up with evidence, and come to a conclusion. But there are some differences. First, all your essay should be concentrated around the literary work. Secondly, quoting Shakespeare has its own special rules. And thirdly, these quotes will be direct evidence of your thesis and all your ideas on which you will build your essay. What Can You Write in the Essay Based on Shakespeares Sonnets? W. Shakespeare is the author of 154 sonnets, which were first published in 1609. They were created over a long time and reflected the significant changes that occurred in the author’s worldview and creativity. Confirmation of such a maxim can serve as evidence of one of the contemporaries of the poet, who in 1598 wrote that ‘Shakespeares sonnets are known among his friends.’ Some of the researchers tried to restore the facts of the biography of the poet, to identify those not named persons whose portraits we find in these verses. However, such efforts, as it turned out, did not bring concrete and convincing results. And it is entirely natural. Therefore, your task as a student studying the works of Shakespeare is to identify these hidden meanings, hints, and references to people and phenomena of those times. Study the Nature of the Sonnet Based on Comparative Characteristics You can begin to study the topic by clarifying the concept of a sonnet and its features in Italian and English literature. Sonnet, as a persistent 14-line lyric verse form with a certain rhyming order, was born in Italy in the 13th century. This became one of the favorite forms of the lyrical poetry of the great Italian poets of the Renaissance and under the pen of Dante, and especially Petrarch, acquired the flexibility that is necessary for a short verse that contains partly very important philosophical and aesthetic content. Over time, the sonnet became established through the efforts of Thomas Wyatt (1503-1542) and Henry Surrey (1517-1547). But their sonnets were different from Italian. What is this significant difference? For example, you can conclude yourself by comparing one of the sonnets of Petrarch and Shakespeare (in particular, F. Petrarch’s sonnet ‘Laura’s Death’ and XV of the W. Shakespeare’s Sonnet). Study and Analyze the Internal Structure of the Sonnet During the analysis, it is possible to conclude that the English sonnet differs from Italian in its internal structure (3 quatrains and 1 distich), free rhyming order, after which three quatrains have two independent rhymes, and the last two lines rhyme with each other. In all Shakespeares sonnets, there is one important common feature characteristic of the poet’s creative writing, which is intense drama. There is always a sharp conflict in it, which is usually solved in the last lines of the sonnet. You can choose several sonnets and analyze the development of drama in them, as well as the tools that the poet uses to set the tense. A few more questions you can answer analyzing Shakespeares sonnets For example, in your essay you can: Define a sonnet like one of the poetic genres; Determine how the sonnet is built, does its structure affect the internal content? Select the images of the first quatrain, find out their meaning; Determine the intonation fracture; Examine what the main informative images in the sonnet you noticed? How do they change the mood of the sonnets? What Can You Respond to These Questions Combining the completed form with a rich ideological content made Shakespeares sonnets a wonderful aesthetic monument of a distant era, in which the great humanist told his descendants about true and deep feelings. The dominant aesthetics of Shakespeare is revealed in 103 sonnets, where the poet asserts the advantage of the beautiful in life over his reflection in works of art. Art as a mirror of nature is the main leitmotif of the named sonnet. In several sonnets (55, 60, 63, 64, 65, 107) the theme of the incorruptibility of works of art, the understanding that the poet will be immortal in his works, is revealed. This thought acquires greater flexibility and clarity in the sonnet 55. Although most sonnets are devoted to solving ethical problems, the poet’s interest in the public life of his era is constantly pulsating. There are images of a state that perishes under the pressure of Time, a war that scars the face of the earth, a miser who trembles over treasures, or a person who is harassed by the nobility of his origin. It is they who testify to the close attention that Shakespeare reveals to the various phenomena of reality. The famous sonnet 66 is a concentrated expression of the poet’s non-perception of life, which distorts the relationship between people. It is not by chance that quite a few researchers compare this sonnet with the gloomy tragedies of Shakespeare. Problems in the Play of Romeo and Juliet Things to Reflect on in Your Research Essay The plot used by Shakespeare two siblings of warring families was used in ancient literature more than once. ‘Romeo and Juliet’ one of the most famous works of Shakespeare, as the figurative concentration, the concentration of motifs and the eternal themes of humanity in it reaches its maximum. This is the theme of love, and the theme of blood feud, and the theme of death, and the theme of hostility, and the theme of chance. You can highlight each of these topics or issues in your essay. The main problem in the play is the problem of the conflict of real big love and prejudices of society. The reason for the hatred of the warring families has long been lost in time, but the misunderstanding remains. The theme of love, of course, is basic. And it is affected not only in the context of the relationship between Romeo and Juliet but also speaking as an important area of human life. Many characters speak about her, everyone sees his own. Especially distinguished in the love line 5 scene a ball in the house of Capulet. Here, the theme of love is concretized to the motive of love at first sight. You can further elaborate on this phenomenon in the works of Shakespeare and search for the phenomena of such love in sonnets and other plays. In addition to love between a man and a woman, in the tragedy, a great place is given to the boundary between love and youthful passion. In this context, it would be interesting to reconcile the feelings between Romeo and Juliet with the feelings of Othello and Desdemona. The theme of maternal, paternal, family love, as well as the love of the nurse to Juliet, is highlighted. Here, by analogy, it is possible to recall Hamlet and his father. All the problems, themes, and motives in the tragedy are related to each other. Revenge and anger give birth to death, which in turn is overcome by love. But the case an unknown and omnipotent force, still overtakes those who dare to go against the system, order, and God. Throughout the whole play, we see the rebellion and liberty in complying with church laws Romeo, who was dressed as a monk, both families repeatedly violated the most important religious commandment to ban murder, the main characters also do not respect their parents. In your essay, you can reflect on the inevitability of the script written by fate, on the will of chance or higher powers, on the place of religion and its prohibitions in the past time and modern life. What Can You Write in Your Research Essay on Hamlet Working with an essay on this work, you can start by describing the main problem. Motives of treason, crime, love have always been popular in literature and in life itself. W. Shakespeare was able to notice the internal fluctuations of people and convey them with the help of the word, so he could not stand aside from the listed problems. The main theme of ‘Hamlet’ is a crime committed for the sake of wealth and power. In this context, it is very interesting to conduct a modern study and find traces of crimes committed in a still tangible past for a similar purpose. It is also interesting to analyze the features of the composition of the play. Even though everything is very logical, some things can be analyzed in your essay. Features of the composition are dictated by the laws of drama organization. The work consists of five acts. The plot is revealed sequentially, it can be divided into six parts: the exposition acquaintance with the heroes, the plot the meeting of Hamlet and the ghost, the development of events the princes way to revenge, the climax the observation of the king during the play, the denouement the death of the heroes. The event outline is interrupted by Hamlet’s philosophical reflections on the meaning of life, on death. You can penetrate his reflections by highlighting one topic for one essay, or you can combine all thoughts in one work, exploring how these reflections fit into the whole structure of the play. It is also interesting to look at this play from literary techniques and tools. Hamlets genre is a play written as a tragedy since all events are centered around the problems of murder, death, and revenge. The denouement of the work is tragic. The direction of the play of Shakespeare ‘Hamlet’ is baroque, so the work has an abundance of comparisons and metaphors. You can focus your essay on some of them. One More Idea to Study Is the Influence of Shakespeare on the Development of Science Today, Shakespeare is not only the genius of Anglo-Saxon literature, but also one of the key figures of American and surely British educational systems, both at school and in universities. Shakespeares studies have long gone beyond the English culture. Turning to Shakespeare, in the largest educational centers of the world, they study not only the literature of the late Renaissance, the evolution of Shakespeares poetics in the context of world culture, Shakespeares reminiscences in national literatures, not only the evolution of drama, the history of theater, music, cinema, but also other, seemingly far away discipline from the world artistic culture. So, according to Shakespeares characters, human psychology is studied. Many authors of classical works on the nature of human consciousness addressed them. Z. Freud, used the characters of Shakespeare as illustrations to explain his psychoanalytic concepts and ideas. His Freudian reading of the image of Hamlet was especially popular. His work played a huge role not only in the improvement of psychoanalysis, but also had a direct significance for the development of Shakespeare studies in particular, and world philosophical criticism in general. They became the impetus for the emergence of a completely new trend in philosophy psychoanalytic criticism. In the Shakespearean characters, Freud discovered a fertile field for reflection on human nature, which it would have been much harder to imagine or discover if Freud turned to his real patients.

How to Conjugate the Verb Sentire in Italian

How to Conjugate the Verb Sentire in Italian To hearTo feelTo senseTo seeTo smellTo tasteTo call What to Know About â€Å"​Sentire† It’s a regular third  conjugation verb, so it follows the typical -ire verb ending pattern.It’s a transitive verb, so it takes a direct object.The infinito is â€Å"sentire†.The participio passato is â€Å"sentito†.The gerund form is â€Å"sentendo†.The past gerund form is â€Å"essendo sentito†. INDICATIVO/INDICATIVE Il presente io sento noi sentiamo tu senti voi sentite lui, lei, Lei sente essi, Loro sentono Ad esempio: Lo senti quel profumo? È meraviglioso! - Do you smell that scent? It’s amazing! Il passato prossimo io ho sentito noi abbiamo sentito tu hai sentito voi avete sentito lui, lei, Lei ha sentito essi, Loro hanno sentito Ad esempio: Abbiamo appena sentito un rumore di sotto! L’hai sentito anche tu? - We just heard a noise downstairs! Did you also hear it? L’imperfetto io sentivo noi sentivamo tu sentivi voi sentivate lui, lei, Lei sentiva essi, Loro sentivano Ad esempio: Da bambino quando sentivo il profumo di gelsomino, sapevo che la mamma era vicina. - As a kid whenever I smelled jasmine, I knew my mother was nearby. Il trapassato prossimo Io avevo sentito noi avevamo sentito tu avevi sentito voi avevate sentito lui, lei, Lei aveva sentito essi, Loro avevano sentito Ad esempio: Aveva gi sentito le notizie quando Marco gli ha telefonato. - He had already heard the news when Marco called him. Il passato remoto io sentii noi sentimmo tu sentisti voi sentiste lui, lei, Lei sent essi, Loro sentirono Ad esempio: Non sentà ¬ mai cià ² che dissi.   - He never heard what I said. Il trapassato remoto io ebbi sentito noi avemmo sentito tu avesti sentito voi aveste sentito lui, lei, Lei ebbe sentito essi, Loro ebbero sentito TIP: This tense is rarely used, so don’t worry too much about mastering it. You’ll find it in very sophisticated writing. Il futuro semplice io sentir noi sentiamo tu sentirai voi sentiate lui, lei, Lei sentir essi, Loro sentano Ad esempio: Non ci crederà ² finchà © non lo sentirà ² da lui. - I won’t believe it until I hear it from him. Il futuro anteriore io avr sentito noi avremo sentito tu avrai sentito voi avrete sentito lui, lei, Lei avr sentito essi, Loro avranno sentito Ad esempio: Avrai sentito parlare molto del suo nuovo fidanzato. - You must have heard a lot about her new boyfriend. CONGIUNTIVO/SUBJUNCTIVE Il presente che io senta che noi sentiamo che tu senta che voi sentiate che lui, lei, Lei senta che essi, Loro sentano Ad esempio: Voglio che Marta si senta sicura. - I want Marta to feel safe. Il passato io abbia sentito noi abbiamo sentito tu abbia sentito voi abbiate sentito lui, lei, Lei abbia sentito essi, Loro abbiano sentito Ad esempio: Immagino abbiate sentito le notizie, vero? - I guess you all have heard the news, right? L’imperfetto io sentissi noi sentissimo tu sentissi voi sentiste lui, lei, Lei sentisse essi, Loro sentissero Ad esempio: Non volevamo che si sentisse sola. - We didn’t want to her to feel lonely. Il trapassato prossimo io avessi sentito noi avessimo sentito tu avessi sentito voi aveste sentito lui, lei, Lei avesse sentito essi, Loro avessero sentito Ad esempio: Non sapevo che ci avesse sentito parlare della festa. - I didn’t know he heard us talking about the party. CONDIZIONALE/CONDITIONAL Il presente io sentirei noi sentiremmo tu sentiresti voi sentireste lui, lei, Lei sentirebbe essi, Loro sentirebbero Ad esempio: Se fossi in te, sentirei tua madre. - If I were you, I’d call your mom. Esempi: Il passato io avrei sentito noi avremmo sentito tu avresti sentito voi avreste sentito lui, lei, Lei avrebbe sentito essi, Loro avrebbero sentito Ad esempio: Se lui fosse arrivato due minuti prima, avrebbe sentito il mio segreto. - If he had arrived two minutes before, he would have heard my secret.

Accident Victim Interview Report Assignment Example | Topics and Well Written Essays - 500 words

Accident Victim Interview Report - Assignment Example He has an excellent safety record with the injury I interviewed him about being the only injury he has received in the past ten years. One of the tasks that many people in the kitchen have to perform is porting heavy sheet trays to and from the dish pit downstairs. On one especially busy service on the seventeenth of October 2009, the sous-chef took it upon himself to deliver them downstairs because everyone else in the kitchen was incredibly busy and he had a free moment and wanted to clear the space to (somewhat ironically) avoid injury from the clutter. As he was approaching the staircase down to the dishpit, he slipped on a puddle on the floor and fell, hitting the back of his head on a table in the narrow space and twisting his ankle significantly. His head bled somewhat, but the major injury was in his ankle. He was a bit dazed by the blow to his head but remained conscious with no serious cognitive symptoms; however, he could not stand on his ankle. He was taken by a co-worker to the emergency room immediately, where he was diagnosed as probably not having any concussion (he had no post-concussion symptoms e ven in the days that followed) but did have a break in his ankle from rolling it as he slipped. The immediate treatment was to cast his ankle, but because of the type of injury he was unable to be put in a walking cast. It is impossible for him to complete his job duties whilst in a cast and unable to walk, so Ted was forced to miss nearly a month of work. The injury, however, had very little ligament damage and ted was able to make do with only very basic physical therapy once he got his cast off for the duration of just under a month, meaning that he was back to essentially full capabilities two months after the injury, though he could perform all work related and most personal tasks fine immediately after the cast was taken off. The physical therapy was simple elastic band strengthening of his ligaments to ensure no

TESCO PLC Essay Example | Topics and Well Written Essays - 1000 words

TESCO PLC - Essay Example As the business grew, the company decided to diversify its products into areas like retailing clothing, electronics, furniture, books, software and petrol. It also offers financial services, internet services, telecoms, music downloads and DVD rentals (Tesco, 2013). The growth that the company has is down to the strategies that the company operates on. Current Strategy Used By the Company Now A check of the company’s procedures and activities, one strategy that is clearly visible is the digitization of its every operation and department. The company has extensively embraced technology and this has been its chief cause for its continued growth. It employs people who have the ability of utilizing technology to the maximum and come up with products that will foster its sales. One of the most recent technological developments that the company has made is the creation of its own-brand hardware. The hardware is installed in the Hudl tablet, which is sold at the numerous stores. The tablet was created to cater for every need of its customers. The tablet also is installed with all the digital services offered by the company making it an all in one gadget where people can find the companies music and Blinkbox movies. It also has Clubcard TV shopping for clothing, groceries, general merchandize and banking. ... g the company as much near as it can to people and this has made it to come up with the scan as you shop and drive-thru click-and-collect services (Tesco, 2013). Approximately 300,000 of its worldwide customers use the scan as you shop services. The drive-thru collection points have been widely opened within and a person living far from the company’s branch can order what he or she wants then goes and collects them at this points. This strategy has seen it open shops of different sizes and having different products. The largest stores opened are the Tesco Extras stores, mainly the hypermarkets, which are meant to serve its out of town customers. The Tesco Extras have all the products and services range that the company offers to its customers. The Tesco Superstores are normally the standard supermarkets and store a fewer non-food goods in them. To create harmony of its operations and ensure it is flexible in its operations, the company uses the strategy of having different org anizational structures in the different countries it is located in. the structure a certain branch is to adopt, should help in its operations as different regions and environments bring about different needs ( Mcloughlin & Aaker, 2010). These organizations structures determine the people who the branches hire to help reach their goals and contribute to their growth. The company also has a website that is managed around the clock. The website helps in online selling of its product, answering any queries some of its customers have and dealing with any complaints from them. This website greatly helps in the advertisement of the company and its branches and in the collection of valuable data from its customers that help in its operations (Fernie, 2005). The Positives of the Strategies The used

Chemistry Life in Daily Life Essay Example for Free

Chemistry Life in Daily Life Essay Introduction: Fluorine has the distinction of being the most reactive of all the elements, with the highest electronegativity value on the periodic table. Because of this, it proved extremely difficult to isolate. Davy first identified it as an element, but was poisoned while trying unsuccessfully to decompose hydrogen fluoride. Two other chemists were also later poisoned in similar attempts, and one of them died as a result. French chemist Edmond Fremy (1814-1894) very nearly succeeded in isolating fluorine, and though he failed to do so, he inspired his student Henri Moissan (1852-1907) to continue the project. One of the problems involved in isolating this highly reactive element was the fact that it tends to attack any container in which it is placed: most metals, for instance, will burst into flames in the presence of fluorine. Like the others before him, Moissan set about to isolate fluorine from hydrogen fluoride by means of electrolysis—the use of an electric current to cause a chemical reaction—but in doing so, he used a platinum-iridium alloy that resisted attacks by fluorine. In 1906, he received the Nobel Prize for his work, and his technique is still used today in modified form. Properties And Uses Of Fluorine: A pale green gas of low density, fluorine can combine with all elements except some of the noble gases. Even water will burn in the presence of this highly reactive substance. Fluorine is also highly toxic, and can cause severe burns on contact, yet it also exists in harmless compounds, primarily in the mineral known as fluorspar, or calcium fluoride. The latter gives off a fluorescent light (fluorescence is the term for a type of light not accompanied by heat), and fluorine was named for the mineral that is one of its principal hosts. Beginning in the 1600s, hydrofluoric acid was used for etching glass, and is still used for that purpose today in the manufacture of products such as light bulbs. The oil industry uses it as a catalyst—a substance that speeds along a chemical reaction—to increase the octane number in gasoline. Fluorine is also used in a polymer commonly known as Teflon, which provides a non-stick surface for frying pans and other cooking-related products. Just as chlorine saw service in World War I, fluorine was enlisted in World War II to create a weapon far more terrifying than poison gas: the atomic bomb. Scientists working on the Manhattan Project, the United States effort to develop the bombs dropped on Japan in 1945, needed large quantities of the uranium-235 isotope. This they obtained in large part by diffusion of the compound uranium hexafluoride, which consists of molecules containing one uranium atom and six fluorine anions. Fluoridation Of Water: Long before World War II, health officials in the United States noticed that communities having high concentration of fluoride in their drinking water tended to suffer a much lower incidence of tooth decay. In some areas the concentration of fluoride in the water supply was high enough that it stained peoples teeth; still, at the turn of the century—an era when dental hygiene as we know it today was still in its infancy—the prevention of tooth decay was an attractive prospect. Perhaps, officials surmised, it would be possible to introduce smaller concentrations of fluoride into community drinking water, with a resulting improvement in overall dental health. After World War II, a number of municipalities around the United States ndertook the fluoridation of their water supplies, using concentrations as low as 1 ppm. Within a few years, fluoridation became a hotly debated topic, with proponents pointing to the potential health benefits and opponents arguing from the standpoint of issues not directly involved in science. It was an invasion of personal liberty, they said, for governments to force citizens to drink water which had been supplemented with a foreign substance. During the 1950s, in fact, fluoridation became associated in some circles with Communism—just another manifestation of a government trying to control its citizens. In later years, ironically, antifluoridation efforts became associated with groups on the political left rather than the right. By then, the argument no longer revolved around the issue of government power; instead the concern was for the health risks involved in introducing a substance lethal in large doses. Fluoride had meanwhile gained application in toothpastes. Colgate took the lead, introducing stannous fluoride in 1955. Three years later, the company launched a memorable advertising campaign with commercials in which a little girl showed her mother a report card from the dentist and announced Look, Ma!  No cavities! Within a few years, virtually all brands of toothpaste used fluoride; however, the use of fluoride in drinking water remained controversial. As late as 1993, in fact, the issue of fluoridation remained heated enough to spawn a study by the U. S. National Research Council. The council found some improvement in dental health, but not as large as had been claimed by early proponents of fluoridation. Furthermore, this improvement could be explained by reference to a number of other factors, including fluoride in toothpastes and a generally heightened awareness of dental health among the U.  S. populace. Chlorofluorocarbons : Another controversial application of fluorine is its use, along with chlorine and carbon, in chlorofluorocarbons. As noted above, CFCs have been used in refrigerants and propellants; another application is as a blowing agent for polyurethane foam. This continued for several decades, but in the 1980s, environmentalists became concerned over depletion of the ozone layer high in Earths atmosphere. Unlike ordinary oxygen (O 2 ), ozone or O 3 is capable of absorbing ultraviolet radiation from the Sun, which would otherwise be harmful to human life. It is believed that CFCs catalyze the conversion of ozone to oxygen, and that this may explain the ozone hole, which is particularly noticeable over the Antarctic in September and October. As a result, a number of countries signed an agreement in 1996 to eliminate the manufacture of halocarbons, or substances containing halogens and carbon. Manufacturers in countries that signed this agreement, known as the Montreal Protocol, have developed CFC substitutes, most notably hydrochlorofluorocarbons (HCFCs), CFC-like compounds also containing hydrogen atoms. The ozone-layer question is far from settled, however. Critics argue that in fact the depletion of the ozone layer over Antarctica is a natural occurrence, which may explain why it only occurs at certain times of year. This may also explain why it happens primarily in Antarctica, far from any place where humans have been using CFCs. (Ozone depletion is far less significant in the Arctic, which is much closer to the population centers of the industrialized world. ) In any case, natural sources, such as volcano eruptions, continue to add halogen compounds to the atmosphere. Introduction: Chlorine is a highly poisonous gas, greenish-yellow in color, with a sharp smell that induces choking in humans. Yet, it can combine with other elements to form compounds safe for human consumption. Most notable among these compounds is salt, which has been used as a food preservative since at least 3000 B. C. Salt, of course, occurs in nature. By contrast, the first chlorine compound made by humans was probably hydrochloric acid, created by dissolving hydrogen chloride gas in water. The first scientist to work with hydrochloric acid was Persian physician and alchemist Rhazes (ar-Razi; c. 64-c. 935), one of the most outstanding scientific minds of the medieval period. Alchemists, who in some ways were the precursors of true chemists, believed that base metals such as iron could be turned into gold. Of course this is not possible, but alchemists in about 1200 did at least succeed in dissolving gold using a mixture of hydrochloric and nitric acids known as aqua regia. The first modern scientist to work with chlorine was Swedish chemist Carl W. Scheele (1742-1786), who also discovered a number of other elements and compounds, including barium, manganese, oxygen, ammonia, and glycerin. However, Scheele, who isolated it in 1774, thought that chlorine was a compound; only in 1811 did English chemist Sir Humphry Davy (1778-1829) identify it as an element. Another chemist had suggested the name halogen for the alleged compound, but Davy suggested that it be called chlorine instead, after the Greek word chloros , which indicates a sickly yellow color. Uses Of Chlorine: The dangers involved with chlorine have made it an effective substance to use against stains, plants, animals—and even human beings. Chlorine gas is highly irritating to the mucous membranes of the nose, mouth, and lungs, and it can be detected in air at a concentration of only 3 parts per million (ppm). The concentrations of chlorine used against troops on both sides in World War I (beginning in 1915) was, of course, much higher. Thanks to the use of chlorine gas and other antipersonnel agents, one of the most chilling images to emerge from that conflict was of soldiers succumbing to poisonous gas. Yet just as it is harmful to humans, chlorine can be harmful to microbes, thus preserving human life. As early as 1801, it had been used in solutions as a disinfectant; in 1831, its use in hospitals made it effective as a weapon against a cholera epidemic that swept across Europe. Another well-known use of chlorine is as a bleaching agent. Until 1785, when chlorine was first put to use as a bleach, the only way to get stains and unwanted colors out of textiles or paper was to expose them to sunlight, not always an effective method. By contrast, chlorine, still used as a bleach today, can be highly effective—a good reason not to use regular old-fashioned bleach on anything other than white clothing. Since the 1980s, makers of bleaches have developed all-color versions to brighten and take out stains from clothing of other colors. ) Calcium hydrocholoride (CaOCl), both a bleaching powder and a disinfectant used in swimming pools, combines both the disinfectant and bleaching properties of chlorine. This and the others discussed here are just some of many, many compounds formed with the highly reactive element chlorine. Particularly notable—and controversial—are compounds involving chlorine and carbon. Chlorine And Organic Compounds: Chlorine bonds well with organic substances, or those containing carbon. In a number of instances, chlorine becomes part of an organic polymer such as PVC (polyvinyl chloride), used for making synthetic pipe. Chlorine polymers are also applied in making synthetic rubber, or neoprene. Due to its resistance to heat, oxidation, and oils, neoprene is used in a number of automobile parts. The bonding of chlorine with substances containing carbon has become increasingly controversial because of concerns over health and the environment, and in some cases chlorine-carbon compounds have been outlawed. Such was the fate of DDT, a pesticide soluble in fats and oils rather than in water. When it was discovered that DDT was carcinogenic, or cancer-causing, in humans and animals, its use in the United States was outlawed. Other, less well-known, chlorine-related insecticides have likewise been banned due to their potential for harm to human life and the environment. Among these are chlorine-containing materials once used for dry cleaning. Also notable is the role of chlorine in chlorofluorocarbons (CFCs), which have been used in refrigerants such as Freon, and in propellants for aerosol sprays.  CFCs tend to evaporate easily, and concerns over their effect on Earths atmosphere have led to the phasing out of their use. Introduction: Bromine is a foul-smelling reddish-brown liquid whose name is derived from a Greek word meaning stink. With a boiling point much lower than that of water—137. 84 °F (58. 8 °C)—it readily transforms into a gas. Like other halogens, its vapors are highly irritating to the eyes and throat. It is found primarily in deposits of brine, a solution of salt and water. Among the most significant brine deposits are in Israels Dead Sea, as well as in Arkansas and Michigan. Credit for the isolation of bromine is usually given to French chemist Antoine-Jerome Balard (1802-1876), though in fact German chemist Carl Lowig (1803-1890) actually isolated it first, in 1825. However, Balard, who published his results a year later, provided a much more detailed explanation of bromines properties. The first use of bromine actually predated both men by several millennia. To make their famous purple dyes, the Phoenicians used murex mollusks, which contained bromine. (Like the names of the halogens, the word Phoenicians is derived from Greek—in this case, a word meaning red or purple, which referred to their dyes. Today bromine is also used in dyes, and other modern uses include applications in pesticides, disinfectants, medicines, and flame retardants. At one time, a compound containing bromine was widely used by the petroleum industry as an additive for gasoline containing lead. Ethylene dibromide reacts with the lead released by gasoline to form lead bromide (PbBr 2 ), referred to as a scavenger, because it tends to clean the emissions of lead-containing gasoline. However, leaded gasoline was phased out during the late 1970s and early 1980s; as a result, demand for ethylene dibromide dropped considerably. Halogen Lamps: The name halogen is probably familiar to most people because of the term halogen lamp. Used for automobile headlights, spotlights, and floodlights, the halogen lamp is much more effective than ordinary incandescent light. Incandescent heat-producing light was first developed in the 1870s and improved during the early part of the twentieth century with the replacement of carbon by tungsten as the principal material in the filament, the area that is heated. Tungsten proved much more durable than carbon when heated, but it has a number of problems when combined with the gases in an incandescent bulb. As the light bulb continues to burn for a period of time, the tungsten filament begins to thin and will eventually break. At the same time, tungsten begins to accumulate on the surface of the bulb, dimming its light. However, by adding bromine and other halogens to the bulbs gas filling—thus making a halogen lamp—these problems are alleviated. As tungsten evaporates from the filament, it combines with the halogen to form a gaseous compound that circulates within the bulb. Instead of depositing on the surface of the bulb, the compound remains a gas until it comes into contact with the filament and breaks down. It is then redeposited on the filament, and the halogen gas is free to combine with newly evaporated tungsten. Though a halogen bulb does eventually break down, it lasts much longer than an ordinary incandescent bulb and burns with a much brighter light. Also, because of the decreased tungsten deposits on the surface, it does not begin to dim as it nears the end of its life. Introduction: First isolated in 1811 from ashes of seaweed, iodine has a name derived from the Greek word meaning violet-colored—a reference to the fact it forms dark purple crystals.  During the 1800s, iodine was obtained commercially from mines in Chile, but during the twentieth century wells of brine in Japan, Oklahoma, and Michigan have proven a better source. Uses And Applications: Among the best-known properties of iodine is its importance in the human diet. The thyroid gland produces a growth-regulating hormone that contains iodine, and lack of iodine can cause a goiter, a swelling around the neck. Table salt does not naturally contain iodine; however, sodium chloride sold in stores usually contains about 0. 01% sodium iodide, added by the manufacturer. Iodine was once used in the development of photography: During the early days of photographic technology, the daguerreotype process used silver plates sensitized with iodine vapors. Iodine compounds are used today in chemical analysis and in synthesis of organic compounds. Introduction: Just as fluorine has the distinction of being the most reactive, astatine is the rarest of all the elements. Long after its existence was predicted, chemists still had no luck finding it in nature, and it was only created in 1940 by bombarding bismuth with alpha particles (positively charged helium nuclei). The newly isolated element was given a Greek name meaning unstable. Indeed, none of astatines 20 known isotopes is stable, and the longest-lived has a half-life of only 8. 3 hours. This has only added to the difficulties involved in learning about this strange element, and therefore it is difficult to say what applications, if any, astatine may have. The most promising area involves the use of astatine to treat a condition known as hyperthyroidism, related to an overly active thyroid gland.

Essay on the Death of Freedom in Kate Chopins The Story of an Hour

Death of Freedom in The Story of an Hour In Kate Chopin’s short story, "The Story of an Hour," we are told that Mrs. Mallard, the main character, has a heart condition. Then Mrs. Mallard’s sister, Josephine, tells her Mr. Mallard died in a railroad disaster. At the end of the story, Mrs. Mallard dies when her husband suddenly walks through the door. The doctor says that Mrs. Mallard died "of heart disease—of joy that kills" (Chopin 27). Some people may agree with the doctor’s diagnosis, but I think he was wrong. I believe that Mrs. Mallard’s death was not because she was happy to see her husband, but because she was sad about the loss of her newly-found freedom. I also think Mrs. Mallard realized that love is not a substitute for the freedom to live your own life. Throughout this short story there are examples showing how Mrs. Mallard’s actions and ideas are focused on her freedom. There are also thoughts and ideas that show Mrs. Mallard realizing that love is by no means a substitute for independence. When Mrs. Mallard was told of her husband’s death she "did not hear the story as many women have heard the same, with a paralyzed inability to accept its significance" (Chopin 25). This shows that Mrs. Mallard was not utterly grief-stricken or she would have had this so-called "glazed-over look." She also did not deny her husband’s death, which is another natural reaction to the loss of someone you deeply care about. After Mrs. Mallard is told of her husband’s death, she retreats into her bedroom. The scenery outside is not one of death, but one of life. This is how Chopin describes the scenery while Mrs. Mallard is looking out her bedroom window: she "could see in the open square before her house the tops of tr... ...Mrs. Mallard’s husband walks in the front door. She looks at her husband, but all she can see is her newly-found freedom slipping away. Can you imagine the loss of such a thing as your freedom? Mrs. Mallard had just realized that she had her independence, when it was taken from her suddenly. I think the loss independence can be fatal, and in Mrs. Mallard’s case it was. After Mrs. Mallard dies, the doctor incorrectly diagnoses her death as "joy that kills." Now, I hope you can see, as clearly as I do, that Mrs. Mallard did not die of joy that kills, but of the loss of this powerful thing we call freedom. Works Cited Chopin, Kate "The Story of an Hour." The Harper Anthology of Fiction. NY: HarperCollins, 1991. 25-27. Skaggs, Peggy. "Kate Chopin." Short Story Criticism. Ed. Thomas Votteler. Vol. 8. Detroit: Gale Research Inc., 1991. 20 vols.

Integrated Marketing Communications Starbucks Essay

Starbucks key of success is the ability to change the concept consumers had about drinking coffee. With more than 6000 outlets across the world (2003 numbers) and the intention of increasing them in the near future, the company has transformed coffee into a lifestyle accessory with as much elegance as the latest fashion. However, their way to success was not so easy and if we go back in 1971, we will find that coffee didn’t look like it was a great business. There were no signs of getting better, either. Coffee consumption in the United States had peaked in the 1960s, but by 1971 it was on the decline. Most Americans drank something called â€Å"coffee† that came ground up very finely in vacuum-sealed tins. Nevertheless, there was appeared tiny Seattle based chain with innovative idea of how to do business that in a few years changed the vision about the process of drinking coffee not only in USA but worldwide. Starbucks has evolved into a great success due to their imp lementation of Integrated Marketing Communications. What is integrated marketing communication? For many, IMC is concerned with the harmonization of customer oriented promotional messages. Duncan and Everett (1993) suggest IMC has been referred variously as orchestration, whole egg and seamless communication. It is regarded by some as a means of combining the tools of the promotional mix in a more efficient and synergistic manner. Increasingly IMC is seen to include all consistent interactions a stakeholder has with an organization (Shultz and Schults 1998) and therefore any definition needs to include or refer to concepts such added value, relationship marketing, corporate blending and with it, the blending of internal and external communications. One of the primary motivations why Starbucks moved towards IMC was the reduction in costs that it was possible to realize through this approach. The rise in some media costs, most notably television through 1990s, the proliferation of media opportunities and the splintering of audiences has led to a reappraisal of the communications strategies used by organizations and a reformulation of their promotional and media mixes. By reducing their reliance on above-the-line media and by attempting to move towards the use of media-neutral mixes to deliver consistent messages that cut through the increasing clutter, Starbucks has moved, if unintentionally, towards some  form of integrated marketing communication activity. Agreeing a definition of IMC is proving elusive but one of the more popular, simple and intrinsically satisfying views of IMC is that the messages conveyed by each of the promotional tools should be harmonised in order that audiences perceive a consistent image of a product or organisation. One interpretation of this perspective is that the key visual triggers (design, colours, form and tag line) used in advertising should be replicated across the range of promotional tools used, including Point-of-Purchase (POP) and the sales force. At another level IMC is about the integration of some of the promotional tools. One such combination is the closer alliance of advertising with public relations. Increasing audience fragmentation means that it is more difficult to locate target audiences and communicate with them in a meaningful way. By utilising the power of public relations to stimulate word-of-mouth communication about brands and advertisements. Basically, we see that Starbucks’ success was built on two things: the store experience (Starbucks’ image) and the quality of its product – it really is a better cup of coffee The first one is so sacred that on Starbucks employees initiative the chain even prohibited smoking in its stores in Vienna, where cigarettes and coffee are inseparable, because Starbucks doesn’t want anything to interfere with the seductive scent of fresh-brewed espresso. That’s why top-management of Starbucks deeply believed that employees make the store that they work in. A Starbucks employee needed to be very knowledgeable, communicative, and helpful to the customers. Customers need to know the difference in the new roasted coffee Starbucks will offer. Well-educated employees will surely handle this requirement. Starbucks need to use strong cultural incentives to drive the identification of opportunities. In Starbucks all employees are called â€Å"partners,† signaling a level of responsibility maintained by few companies with sales in the billions of dollars. Anyone who has an idea uses a one-page form to pass it to the senior executive team–and gets a response. When the company pursues an idea, its author, regardless of tenure or title, is typically invited to  join the launch team as a full-time member. New-style marketing organizations, by contrast, hire marketers not for jobs but for two broad kinds of roles: those of integrators and specialists. Integrators are marketers with broad skills who coordinate the delivery of products and services to the market from beginning to end. Specialists–more narrowly focused marketers with specialized skills–can be mobilized quickly to provide the particular expertise a given opportunity team requires. Starbucks is one of them and finding its way of capturing the market it will surely pay high attention to the recruitment process. If communications are to be used effectively then there is a need to communicate aspects of the direction in which the organisation intends moving and how it intends to achieve this. In other words, the business philosophy and its aims and objectives, often expressed formally through mission and vision statements, need to be communicated to particular audiences in a way that is synchronised and co-ordinated with the organisation’s other communication activities. At a strategic level IMC has at its roots the overall business strategy of the organisation. Using Porter’s (1980) Generic Strategies, if a low cost strategy is being pursued then it makes sense to complement the strategy by using messages that either stress any price advantage that customers might benefit from or at least do not suggest extravagance or luxury. If using a differentiation focus strategy (e.g. Waitrose) then price should not figure in any of the messages and greater emphasis should be placed on particular attributes that enable clear positioning. In case of Starbucks mission sounds like this:†Establish Starbucks as the premier purveyor of the finest coffee in the world while maintaining our uncompromising principles as we grow†. The development of the mission statement was the start of the company’s marketing management initiative. Starbucks overall objective in the eye’s of the leaders was defined. This mission does not want to jeopardize the quality, ambiance, or service due to expansion into a global marketplace. Besides writing a mission, Starbucks has outlined their guiding principles, which they follow in their business: 1.Provide a great work environment and treat each other with respect and dignity; 2.Embrace diversity as an essential component in the way we do business; 3.Apply the highest standards of excellence to the purchasing, roasting, and fresh delivery of our coffee; 4.Develop enthusiastically satisfied customers all of the time; 5.Contribute positively to our communities and our environment; 6.Recognize that profitability is essential to our future success. There can be little doubt that the elements of the marketing mix, however configured, also communicate (Smith 1996). The price and associated values; the product, in terms of the quality, design and tangible attributes; the manner and efficiency of the service delivery people, and where and how it is made available, for example the location, retailer/dealer reputation and overall service quality, are brand identity cues with which recipients develop associations and images, which in turn through time may shape brand reputations. It is suggested, therefore, that IMC cannot be achieved just by saying the same message through a variety of promotional tools. Effective communication underpins the stability and quality of relationships. While the origins of IMC might be found in the inadequacies of the prevailing structural conditions, an understanding of what IMC is or should be, is far from being resolved and is evolving as the industry matures. The elements involved in IMC are many and numerous. Depending upon the perspective an individual might adopt, those elements might range from a simple configuration of the promotional mix through to a fully integrated and culturally driven mission and corporate strategy. Starbucks chose the second one (Product Concept) and their success over the past 25 years has a lot to do with the quality of the product, which has attracted a loyal and growing following among consumers. The retail strategy has been to put a coffee shop on every corner and to make fresh-brewed coffee by selling only the highest-quality products and charging a premium price. However, the product mix has changed significantly over the years, with beans accounting for about 15% of the chain’s sales and company needs to remember this entering the Russia market. Meanwhile, Starbucks is expanding its offerings, with a line of ice cream for supermarkets and a joint venture with Pepsi Cola to market Frappuccino. At the same time, the company continues to develop sales in alternative outlets, including foodservice and non-traditional retail sites as United Airlines, Holland America cruise line, Seattle Kingdome, an Alliance with Barnes & Noble bookstores, among others. Stoking the niche for seasonal drinks, Starbucks added caramel apple cider and white chocolate mocha just in time for the holiday and winter months. This year’s lineup of new summer beverages will be announced in a few weeks. The last cornerstone of the marketing strategy of Starbucks is clustering. The company locates stores within close proximity in the world and it should do it the same way in Russia. Clustering is becoming important because company’s objective is to become a household name and it can be reached by fierce expansion and high coverage. Starbucks must open their doors and be in the Russian market before anyone else. This would give them a great fist-mover advantage. Once consumers experienced Starbucks service, quality coffee, and ambiance of their stores there would be a great switching cost for the consumer to go anywhere else. The success of becoming a household name worldwide is now close to reality. The company received very high profits. However, Schultz measured his success by not compromising Starbucks ideals to maximize profit and was doing it very successfully. To keep up with this expansion Starbucks opened three manufacturing plants to relieve itself of the large transportation and storage costs. This decision really improved Starbucks’ distribution of the product. Starbucks could now distribute faster, fresher, and more product to many more of their stores. The plants also allowed them to enter the supermarket coffee sales industry  in the spring of 1998 and will allow to dominate in the Russian market. To accomplish the goal of being a household name brand coffee in Russia, Starbucks should choose to implement an expansionary strategy (as they are doing in any other country). Starbucks should use the first-mover element to jump in and gain consumer loyalty. With its fierce expansion, Starbucks should try to open new stores at a rate of more than one per day. This strategy will allow Starbucks to enter a Russian market and win consumer loyalty before anyone else can. After visiting a Starbucks, switching costs for the consumer will be extremely high due to the great service and quality that Starbucks can assure. Their decision to open three manufacturing plants to distribute their product more efficiently was essential to accomplish this strategy. Prior to these new plants it was difficult and costly to deliver the quality of the product. Starbucks saved a great deal of money by using this new distribution method. They no longer have to pay for the shipping and storage of the product. With Starbucks expanding globally, the only adjustment they might want to consider is a plant overseas to help distribution there. The decision to enter the supermarket coffee sales market was a huge step for household recognition in USA and they probably should do this in Russia. Two thirds of the world’s coffee is sold in stores for home consumption. Not only will they be able to reach millions of coffee consumers, but also this will ensure a great distribution channel that will help lock out some potential competitors. Consumers can now enjoy great quality coffee at home or by stopping in a local store. This is a key step in ensuring that Starbucks becomes a household brand name. The only adjustment Starbucks must consider is that they are in a new industry with huge competitors such as Maxwell House, Folgers, and many others. Starbucks must make sure that the organization stays with its mission statement. In accomplishing the market development strategy of promoting the company’s range of services to a wider audience the work group fitted to the theory of the Kotler’ marketing mix. Hence the allocation of the 4 P’s, product, price, place and promotion. Having determined the desired markets that the company would compete in the next step was organising a promotional strategy in these area. Following the apportionment of a marketing budget discussions were held in order to decide the best way of using this allocation. In this idea of market development the company would attempt to sell its range of services to a wider market. Starbucks should have a unique promotional strategy in Russia:  ·Only $300,000 million on advertising annually;  ·Relies on ubiquity and word of mouth;  ·In comparison, McDonald’s spends $3-4 million annually in Russia;  ·No commercials on TV The price as regards building contracting is largely determined by the amount of margin to be added to the build up of the estimate for the project. Price is almost always considered as being the single most important factor for the client as 99% of contracts are let to the lowest bidder. â€Å"The setting of the correct price is of enormous importance in marketing – both in getting the product accepted by the target market, and in generating sufficient revenue for the organisation.† Starbucks pricing policy is also unique. It’s expensive. In USA you’ll pay about $2 for a regular coffee and $3-4 for a specialty one. In the Russian market the numbers will differ but the point will stay the same (expensive). As for place, there is one good phrase about it: â€Å"Starbucks is caffinateing the world† (5,689 stores in 28 countries. And the product itself is always been paid high attention by Starbucks. â€Å"The aroma of our coffee is one of our competitive advantages; it is one of our products, † says Mr. Hong, manager of Chineese Starbucks division. â€Å"You cannot have a complete Starbucks experience if you have smoky air. We need to win people over on  the importance of aroma. Nevertheless, before entering the Russian market Starbucks need to realize that there were some pitfalls: 1.Although Russian marketers evidence the trend of increasing coffee consumption in Russia, more than 50% of population prefer to drink tea and don’t like coffee, at all. 2.The volume of Russian coffee imports is equal to 100,000 tonnes (2003) and will increase 10-20% per year basing a good economic situation to Russia 3.Most Russian coffee drinkers use instant or soluble coffee, with this category accounting for 76 percent of imports. 4.Of coffee drinkers, 91 percent drink both coffee and tea with only nine percent drinking only coffee, he said. Coffee drinking is concentrated in European Russia and the south near Turkey and Armenia, which have strong coffee traditions 5.Even with the increase in imports this year, Russia’s per capita consumption of coffee will only be 650 grams, compared with four kg in Brazil and 10 kg in Scandinavia However, if look at Chinese market, which has like Russian one a history of drinking tea and low level of coffee consumption and see how it all changed after Starbucks entered the market, we may assume that the same situation will repeat with the Russian market because of Starbucks power of brand. In order for Starbucks to become a brand name in Russia, they must not stray from the strategy they set forth in the past. Their commitment to the mission statement, their employees, and expansion is what got them where they are. To stray from these ideals would prove tragic in their goal of world recognition. In order for Starbucks to develop in Russia they must remember the success factors they used in the United States. Should  Starbucks stay loyal to their own beliefs they can only grow bigger. With stores opening all the time in new markets, Starbucks’ greatest challenge is managing its phenomenal growth. Their market is affluent, conscientious and discriminating. They want to know what Starbucks is giving back to the communities they infiltrate and markets they dominate. Starbucks is not a perfect company. But it is a company who has managed to make the voyage to success without compromising key principles of the guiding vision. The voyage ahead is more treacherous. Will Starbucks be able to maintain the integrity of its vision. I hope so. References: 1.www.starbucks.com 2.Kevin Lane Keller, â€Å"The Brand Report Card,† Harvard Business Review, 78:1 (January-February 2000): 147-157 3.Ralf Leszinski and Michael V. Marn, â€Å"Setting Value Not Price,† The McKinsey Quarterly, 1 (1997): 99-115 4.Paul Betts and John Thornhill, â€Å"Starbucks steams into Italy,† Financial Times, October 22, 2000, p. 7. Story is on Starbucks entering the Milan market 5.Niraj Dawar and Amitava Chattopadhyay, â€Å"The new language of emerging markets,† in â€Å"Mastering Management,† Financial Times, November 13, 2000, pp. 6-7 6.Ralf Leszinski and Michael V. Marn, â€Å"Setting Value Not Price,† The McKinsey Quarterly, 1 (1997): 99-115 7.Olson, Dave. â€Å"A Passion For Coffee† Starbucks: A Passion For Coffee. Menlo Park: Sunset Publishing Corp.,1994, pp. 8, 9, 13 8.Olson, Dave. â€Å"Plantation to Cup† Starbucks: A Passion For Coffee. Menlo Park: Sunset Publishing Corp.,1994, pp. 16-19, 22. 9.Suicaorich, John and Winster, Stephen. â€Å"The Coffee Book – A Connoisseur’s Guide to Gourmet Coffee†. London: Prentice Hall International, Inc., 1976, pp. 97-107 10.Mintz, Sidney W. â€Å"The changing roles of food in the study of consumption.† Consumption and the World of Goods eds. John Brewer and Roy Porter, 261-73. London: Routledge, 1993 11.Jay Belt, â€Å"Wired Angels Espresso Cafe† Hanford, California, February 26, 1999 12.Rice, Paul D. Market opportunity assessment for Fair Trade Coffee. Prepared for Transfair USA, February 1997

Diversity Considerations Essay

Introduction The purpose of this paper is to analyze the influence of culture on attitudes, values, perception, human behavior, and interpersonal relations. The discriminatory factors that promote societal, political, socioeconomic, and spiritual oppression of culturally diverse populations will also be illustrated in this paper. The paper would further examine the racial and cultural diversity within non-native English-speaking communities. Moreover, this paper will also analyze how current research may positively impact the delivery of public safety and enhance the evaluation of information and resources. Lastly the chosen articles used for this paper will be evaluated on the basis of their reliability and credibility. Influence of culture on attitudes, values, perception, human behavior, and interpersonal relations The behavior, values, perceptions, and attitudes of different human beings are greatly influenced by their experience as well as their genetic inheritance. The ways in which different people are developed are formed by the social circumstances and experiences within the context of their innate genetic potentials. The question remains that how hereditary potential and experience serve their roles in developing the behavior, values, perceptions, and attitudes of a human being. All human beings are born into specific cultural and social settings and ultimately develop several social connections. The characteristics of a person’s cultural settings greatly influence the way they learn to behave and think, by means of example, punishments, rewards, and instructions. In addition, the culturally induced behavioral patterns, like forms of humor, body language, and speech patterns, become so profoundly embedded in the mindset of human beings that they frequently operate without the people themselves being  completely aware regarding them. All the various cultures include a slightly different mesh of meanings and patterns; attitudes towards different cultures, expectations for behavior, customs and habits in arts, clothing, foods, and religions, social roles, systems of government and trade, ways of earning a living, and values and beliefs regarding each of these activities (Chan, et.al, 2012). What is perceived as acceptable human behavior is different in different religions and in different periods of time. All the cultural and social groups have typically accepted varieties of behavior for their members, with possibly some particular standards for subgroups, like children and adults, males and females, athletes and artists. Atypical behaviors might be considered either simply distasteful or amusing, or punishably illegal. A behavior considered as normal in one culture might be considered as deplorable in some other religion. For instance, assertively competitive behavior is perceived as arrogant in exceedingly coope rative cultures. On the other hand, a lack of interest in competition might be considered as being out of step in many subcultures of an exceedingly competitive society, for instance, the US. It is widely accepted that the expectations, understandings, customs, rules, roles, and norms of interactions in interpersonal relationships are mainly marked out and transmitted by culture and cultural factors. However, it has been found that the cultural influences greatly extend from the expression and interpretation of interpersonal relationships. It has further been found that culture not only influences the internal but external aspects of interpersonal relationships as well. For instance, there is significant evidence which indicates cultural variations in the demonstrations of emotions and feelings underlying interpersonal relationships (Crisp & Turner, 2011). Discriminatory factors that promote societal, political, socioeconomic, and spiritual domination of culturally diverse populations Race Racism may be defined as the unconscious or the conscious belief in the dominance of one race over some other race. This definition presumes the existence of various biological races, specifically the human genome project. Nevertheless, despite that race is evidently a social construct; racism is still widespread all across the globe. In spite of the fact that a  very small number of people now remain to believe in a superior race having an innate right to practice power over the ones that are considered as inferior; there are a lot of people who still exercise ethnocentrism or racism. They believe that some of their known cultures have some sort of superiority over some others and also that some customs, traditions, cultures, and histories are not appropriately compatible with theirs. Any sort of racism is related to power and the powerful people usually determine what is superior and discriminate against people who have less power. For this reason, racism may be considered as the practical translation of discrimination into action (Chan, et.al, 2012). Ethnicity Discrimination, as with cultural racism, on the basis of culture and ethnicity considers some minorities and cultures as intrinsically undesirable or inferior. Hostility or Anti-Semitism toward Jews as an ethnic or religious minority persists from the medieval times when the Jews were generally the only non-Christian minority that existed in Europe. Jews, expelled from their nations or murdered, stripped of property, penalized with high taxes, compelled for living in ghettos secluded from the Christians, and generally forbidden from practising majority of the professions and trades, strived for hundreds of years against prejudice and injustice of the Christian societies. Xenophobia As a response to the increasing diversity and globalization in the society, many individuals respond with xenophobia that refers to the aversion or fear to foreign countries or foreigners. The concept of foreign in majority of the cases depends on the ideas and images constructed socially, which reduces the globe to â€Å"us†, â€Å"them†, â€Å"good ones like me†, and â€Å"the normal†, the others who are distinctive: a disruption, a threat demonstrating a degradation of appropriate behavior and values. Despite that majority of the individuals consider xenophobia as generally acceptable and in contradiction with the human rights culture; it is not atypical. Discriminations on the basis of xenophobia, for instance acts of violence and verbal abuse, are evidently the violations of human rights (Correa, 2000). Gender Gender discrimination is quite pervasive in our society. Schools, childcare institutions, family, media, and other societal institutions transmit and preserve stereotypes regarding women and men. In the Western societies, conventional gender traits are frequently related to power – men and their specific activities are classified as influential, public oriented, important, brave, productive, strong, outgoing, and having increased value, social recognition, and monetary rewards. On the other hand, it is widely believed that the main traits of women include; family-oriented, caring, dependent, and passive. Religion The boom of Islamophobia is of specific concern these days and since ever, which refers to the discrimination, hatred and fear of Islam, and that is the most common religion in Western countries after Christianity. The antagonism toward Islam following the terrorist attacks on targets in England, Spain, and the US during the past years has unveiled deep rooted discriminations in majority of the Western countries. Amongst the most widespread public expressions of the discrimination is the rejection of being authorized to construct mosques, a scarcity of official recognition of Islam as a religion, restraints on girls and women on wearing the headscarf, and failure in supporting facilities for the religious communities or groups of Muslims (Crisp & Turner, 2011). Sexual orientation Homophobia refers to hatred for or aversion to homosexual people, lesbians or gays, or their cultural backgrounds, or typically to individuals having a different sexual orientation, counting in the transgendered and bisexual individuals. Despite that the legal reforms in a number of Western nations have greatly reinforced the human rights of lesbians and gays; there is a great variation in conditions. This ranges from the urban regions wherein homosexual individuals work and live openly, and also from the civil unions having rather less difficulty, to the rural regions and areas of Central and Eastern Europe wherein gays might follow harassment, discriminatory laws, and even aggression as a psychological disorder, a disease, or even an  ethical offense. The heterosexual norms are unconsciously or consciously applied by several others to lesbians and gays, faulting them for being unsuccessful in conforming to the types of behavior expected of normal individuals. Disability It is misconceived by a number of individuals that individuals having disabilities may not be productive members of the society. The major negative attitudes either include that the individuals having disabilities are sick or broken and need healing or fixing, or even that are good for nothing and require being cared of (Correa, 2000). Racial and cultural diversity within non-native English-speaking communities People belonging to different linguistic backgrounds face a number of issues in their daily lives. For the fact that culture and language are entwined, language minority individuals are anticipated to use and learn the novel cultural dispositions and the novel language in an effective and efficient manner. This novel culture and language is diverse from what they have learned at home. Despite that the United States is amongst the most diversified nations of the world, there are some languages which are widely employed like Spanish and English. English is the global language which a good majority if individuals employ for communicating in the United States and specifically for global interrelationships. Despite that a number of non native English speakers seek for English language classes in their nations and communities prior to migrating to any Anglophone nation for the purpose of making it convenient for them to intermingle and interact with others, there are many amongst them who yet strive when they face up the reality of interacting with an actual Anglophone. Such people are then discriminated and criticized in various walks of their life. For this reason, the society compels them for improving their communication skills to their earliest (Correa, 2000). Positive impact of current research on the delivery of public safety and evaluation of information and resources The current research contributes to the delivery of public health by enhancing the knowledge base regarding the  factors promoting cultural discrimination in our society. Previous studies related to similar constructs have been explored and analyzed in depth which helped in analyzing the impact of cultural diversity and discrimination on various groups and communities existing in the society. Furthermore, the study contributes towards increasing awareness amongst diversified cultural groups and minorities regarding the influence of culture on attitudes, values, perception, human behavior, and interpersonal relations. In addition, this research paved the way for cultural harmony in societies that are exceedingly culturally diverse. This research give power to the communities and individuals to meet the challenges allied to the economic, cultural, and social inequality and discrimination in the society. Reliability and credibility of the chosen research articles The reliability and validity of the study are highly important for increasing the credibility and accuracy of the data collected by the researcher. Reliability is referred to the consistency of the data which is achieved when the research instrument gives same results when used again. Moreover, validity is the credibility of the research instrument which checks if it measures what it is supposed to measure. In this study, the reliability of the research method was achieved through matching it with the aims of the study. The sources of data were disclosed in order to have reliable research findings. The validity of the research instrument was ensured by comparing previous researches which have used the same method. Attempt was made by the research to ascertain that the reliability errors are cut down so that in case disparities are noted in the data, they may be attributed to the intervention rather than sloppy inferences. Furthermore, this research meets the criteria of generalizability or the external validity of the research, which entails if the conclusions derived from the research may be transferred to different groups. Conclusion This paper analyzed and explored previous researches related to the topic of this research, that is: cultural diversity. The paper started with the demonstration of the way culture influences on attitudes, values, perception, human behavior, and interpersonal relations. This was followed  by the illustrations of the discriminatory factors that promote societal, political, socioeconomic, and spiritual domination of culturally diverse populations. The factors presented in the paper include; race, ethnicity, xenophobia, gender, religion, sexual orientation, and disability. The last topic of the research content was the racial and cultural diversity existing within non-native English-speaking communities. In the concluding part of the paper, positive impact of current research has also been presented on the delivery of public safety and evaluation of information and resources. Lastly, reliability and credibility of the chosen research articles was presented. References Chan, K., Satterfield, T., & Goldstein, J. (2012). â€Å"Rethinking ecosystem services to better address and navigate cultural values†. Ecological Economics, Vol. 74, pp. 8-18. Correa, C. (2000), Beyond TRIPs, in D.A. Posey (ed.), â€Å"Cultural and Spiritual Values of Biodiversity†, London: Intermediate Technology Publications, pp. 533-534 Crisp, R. J., & Turner, R. N. (2011). â€Å"Cognitive adaptation to the experience of social and cultural diversity†. Psychological bulletin, Vol. 137(2), pp. 242.